What to Do When the Internet is Wrong

What to Do When the Internet is Wrong

For business owners, there is nothing more important than being found by potential customers. It used to be easy; we just opened the phone book. Today, we open a web browser, and the search results can be frustrating when your listings are wrong. I have done quite a lot of research on the topic and been…

The Nonprofit Advantage

The Nonprofit Advantage

Pulling the Heart Strings By Deborah York Geiger, APR They don’t call them “heart strings” for nothing, and when it comes to Social Media, nonprofits have a significant advantage and I will tell you why. Social Media is a tricky medium. It doesn’t always generate immediate actions that result in sales. The promotions that are…

Daphne resident brings fresh outlook to social media marketing

Daphne resident brings fresh outlook to social media marketing

About The Author:  Taylor Strunk is a freelance writer and editor. A native of Memphis, Tenn., she and her family now call Fairhope home. Taylor and her husband, Troy, have two children, Jackson and Ellie. Blog: www.taylorstrunkwrites.com Daphne resident brings fresh outlook to social media marketing Last fall, as Deb Geiger was working full-time in marketing…

Avoid Rookie Business Mistakes on Facebook

Avoid Rookie Business Mistakes on Facebook

Top 3 Musts for a Productive, Successful Business Facebook Page For those of you who may have missed my recent seminar on Facebook for Business, I shared some helpful pointers that everyone should know when optimizing their Facebook business page. In my small group seminars, I answer specific questions of attendees to customize the information…

4 Tips for Strategic Public Relations

4 Tips for Strategic Public Relations

4 Tips for Strategic Public Relations PR professionals today need to approach public relations differently. The old rules still apply. Customers are still more likely to purchase a product after they have seen it advertised three or more times. It is still price, customer service and convenience that result in a sale. The change is occurring…